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Autopilot vs Formitize
Formitize is a strong pick for Australian service businesses that live on paperwork, especially pest control companies with treatment reports and compliance forms. Autopilot plans start at $49 a month, and the $149 Full Throttle plan includes the full phone system, AI receptionist, QuickBooks, GPS, and marketing tools.
The Formitize alternative built for North American service crews
The numbers that decide it, side by side.
| Comparison point |  |  Formitize |
|---|---|---|
| Starting price | $49/mo flat | AU$29.99/user/mo (ex GST) |
| Team members included | 1, 5, or 10 by plan | Priced per user |
| Free trial | 2 weeks, no card required | Yes, length not published |
| Onboarding fee | $0 | Not published |
| Contract | Month to month, cancel anytime | Not published |
| AI receptionist | Full Throttle, $149/mo | Not offered |
| Full business phone system | Full Throttle, $149/mo | Not offered |
| Support | Human support chat, no ticket queue | Australia-based support and help center |
Last updated July 2026. Formitize details are based on publicly available information; verify with Formitize.
Who is Formitize?
Formitize is an Australian company founded in 2012 that started as a smart-forms platform and grew into full job management. Today it covers CRM, a cloud scheduler, quoting and invoicing, a sales pipeline, document management, and a safety module, all wrapped around its original strength: digital forms you build once and fill from the field. That forms DNA is why it has a loyal following in pest control, where treatment reports and compliance paperwork are half the job.
Pricing is AU$29.99 per user per month excluding GST, with industry packs that preload forms and workflows for specific trades and custom enterprise plans for larger or government clients. It syncs two ways with both Xero and QuickBooks, takes payments through Stripe, offers a customer portal, and has an open API plus Zapier, Mailchimp, and Power BI connections.
If you run an Australian pest control or trades business and your biggest pain is paperwork, Formitize earns its keep. It does not include a phone system, an AI receptionist, or built-in marketing campaigns, and its home market and support are on the other side of the Pacific from a US or Canadian crew.
Who is Autopilot?
Autopilot is an all-in-one CRM built for home service businesses: junk removal, cleaning, landscaping, moving, and the rest of the trades that keep neighborhoods running. Plans start at $49 a month for scheduling, estimates, invoicing, payments, and online booking. Crew at $99 adds two-way texting and limited calling. Full Throttle at $149 adds the full phone system, AI receptionist, QuickBooks, GPS, and marketing tools. Plans include 1, 5, or 10 team members respectively.
It was built by a founder who ran his own junk removal company and got tired of paying for three tools that didn't talk to each other. Over 400 businesses run on it today, and it holds a 4.8 rating on the App Store and 4.9 on Google Play.
Against Formitize, the pitch is location and the phone: Autopilot is North America first, and Full Throttle answers, records, and books calls with the included AI receptionist.
Feature by feature
Not just checkmarks. Where a feature costs extra or sits on a higher plan, the table says so.
Phone & AI
| Comparison point | | Formitize |
|---|---|---|
| AI receptionist that answers and books calls | Full Throttle ($149/mo) | |
| Built-in business phone (VoIP) | Full Throttle ($149/mo) | |
| Call recording & transcripts | Full Throttle ($149/mo) | |
| AI call summaries | Full Throttle ($149/mo) | |
| Two-way business texting | Crew and Full Throttle | SMS from the CRM |
Scheduling & Jobs
| Comparison point | | Formitize |
|---|---|---|
| Drag-and-drop scheduling & dispatch | ||
| Online booking | Job request web forms | |
| Estimates & quotes | ||
| Client & lead management | ||
| iOS & Android crew app | 4.8 App Store / 4.9 Google Play | iOS & Android |
Payments & Money
| Comparison point | | Formitize |
|---|---|---|
| Invoicing & payments | ||
| Tap to Pay on iPhone | Not advertised | |
| QuickBooks sync | Full Throttle ($149/mo) | |
| Price book | Not published | |
| Customer tipping |
Marketing & Growth
| Comparison point | | Formitize |
|---|---|---|
| Review funnel | Full Throttle ($149/mo) | Not advertised |
| SMS blast campaigns | Full Throttle ($149/mo) | Not advertised |
| Email blast campaigns | Full Throttle ($149/mo) | Via Mailchimp integration |
| Automated marketing sequences | Full Throttle ($149/mo) | Smart Assist follow-ups |
| Google Ads tracking | Full Throttle ($149/mo) | Not advertised |
Where Formitize goes deeper
| Comparison point | | Formitize |
|---|---|---|
| Digital forms builder | ||
| Safety & compliance module | ||
| Customer portal |
An honest comparison cuts both ways. If these are must-haves for your business today, Formitize earns the look.
What you actually pay
Autopilot
- Starter$49/mo
- Crew$99/mo
- Full Throttle$149/mo
Clear plans for 1, 5, or 10 team members. No onboarding fee or annual contract. Free 2-week trial.
Formitize
- FormitizeAU$29.99/user/mo
Excludes GST, billed per user
- Industry PacksVaries
Preloaded forms and workflows for sectors like pest control
- EnterpriseQuote-based
Custom plans for large and government clients
Formitize publishes a single per-user price in Australian dollars. A five-person crew lands around AU$150 a month before any industry packs, which is in the same range as Autopilot's flat Full Throttle plan without the phone or AI included.
Last updated July 2026. Formitize details are based on publicly available information; verify with Formitize.
The bottom line
Two different tools for two different businesses. Here is the honest split.
Choose Formitize if…
- You run an Australian business and want local pricing, GST handling, and AU-hours support
- You are in pest control and want treatment reports and compliance forms out of the box
- Custom digital forms are the core of your workflow, not an afterthought
- You need a safety and WHS module built into your job management tool
Choose Autopilot if…
- You run a US or Canadian crew and want software built for your market first
- You want the business phone, texting, and an AI receptionist included instead of absent
- You want built-in marketing, review requests, SMS and email blasts, and Google Ads tracking
- You want a flat monthly price instead of watching the bill climb with every hire
Switching from Formitize takes an afternoon
Four steps, and our team does the heavy one for you.
- 1
Export your customers
Pull your client list out of Formitize as a CSV. Every FSM platform supports this, and it takes about five minutes.
- 2
We import everything for you
Send us the file and our team loads your customers, jobs, and price book into Autopilot as part of free onboarding. No spreadsheet wrestling on your end.
- 3
Point your phone number at Autopilot
On Full Throttle, keep your existing business number. We port it or forward it, so calls start landing in Autopilot with recording, transcripts, and the AI receptionist behind them.
- 4
Run both for a week, then cut over
Your Formitize account keeps working during your free trial. Most crews book their first Autopilot job on day one and cancel the old subscription within the month.
- 400+
- businesses run on Autopilot
- 4.9
- Google Play rating
- 4.8
- App Store rating
- $49
- per month starting price
Autopilot vs Formitize: your questions
The things owners actually ask before they switch.
Try the Formitize alternative built for your crew
Start a free 2-week trial and book your first job today. No credit card, no onboarding fee, no contract.
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Formitize is a trademark of Formitize. Autopilot is not affiliated with, sponsored by, or endorsed by Formitize. Competitor pricing and feature information is based on publicly available sources as of July 2026 and may have changed; features missing from a plan may be available on higher plans or for an additional fee. Confirm details with the vendor before buying.